Kenko

Developing a natural and authentic brand identity for a kombucha tea company rooted in Japanese traditions.

Kenko

Developing a natural and authentic brand identity for a kombucha tea company rooted in Japanese traditions.

A mockup of a circular Kenkō sign, showing the brand identity in a real-world application.
A mockup of a circular Kenkō sign, showing the brand identity in a real-world application.

Overview

Kenkō exists to inspire healthier lifestyles by crafting kombucha that seamlessly blends the essence of nature with the depth of Japanese tradition. The mission was to create a brand identity that felt natural and authentic, reflecting the company's core values of Health, Authenticity, Sustainability, and Quality.

Category

Branding

Branding

Tools

Illustrator

Illustrator

Photoshop

Photoshop

Year

2024

2024

Inspiration

The brand's visual identity is rooted in Japanese culture and the natural world, drawing inspiration from five key elements:

  1. Tea Leaves
    Representing growth, health, and natural wellness.

  1. The Sun
    A symbol of energy, vitality, and radiating positivity.

  1. Tea Fields
    Connecting to nature, and tradition.

  1. Seigaiha Patterns
    Timeless geometric designs symbolizing the flow of life.

  1. Hanko Stamps
    A seal of quality and trustworthiness, rooted in Japanese culture.

The primary Kenkō logomark and wordmark on a light, textured background.

Kenko

Developing a natural and authentic brand identity for a kombucha tea company rooted in Japanese traditions.

Kenko

Developing a natural and authentic brand identity for a kombucha tea company rooted in Japanese traditions.

A mockup of a circular Kenkō sign, showing the brand identity in a real-world application.
A mockup of a circular Kenkō sign, showing the brand identity in a real-world application.

Overview

Kenkō exists to inspire healthier lifestyles by crafting kombucha that seamlessly blends the essence of nature with the depth of Japanese tradition. The mission was to create a brand identity that felt natural and authentic, reflecting the company's core values of Health, Authenticity, Sustainability, and Quality.

Category

Branding

Branding

Tools

Illustrator

Illustrator

Photoshop

Photoshop

Year

2024

2024

Inspiration

The brand's visual identity is rooted in Japanese culture and the natural world, drawing inspiration from five key elements:

  1. Tea Leaves
    Representing growth, health, and natural wellness.

  1. The Sun
    A symbol of energy, vitality, and radiating positivity.

  1. Tea Fields
    Connecting to nature, and tradition.

  1. Seigaiha Patterns
    Timeless geometric designs symbolizing the flow of life.

  1. Hanko Stamps
    A seal of quality and trustworthiness, rooted in Japanese culture.

The primary Kenkō logomark and wordmark on a light, textured background.

Kenko

Developing a natural and authentic brand identity for a kombucha tea company rooted in Japanese traditions.

Kenko

Developing a natural and authentic brand identity for a kombucha tea company rooted in Japanese traditions.

A mockup of a circular Kenkō sign, showing the brand identity in a real-world application.
A mockup of a circular Kenkō sign, showing the brand identity in a real-world application.

Overview

Kenkō exists to inspire healthier lifestyles by crafting kombucha that seamlessly blends the essence of nature with the depth of Japanese tradition. The mission was to create a brand identity that felt natural and authentic, reflecting the company's core values of Health, Authenticity, Sustainability, and Quality.

Category

Branding

Branding

Tools

Illustrator

Illustrator

Photoshop

Photoshop

Year

2024

2024

Inspiration

The brand's visual identity is rooted in Japanese culture and the natural world, drawing inspiration from five key elements:

  1. Tea Leaves
    Representing growth, health, and natural wellness.

  1. The Sun
    A symbol of energy, vitality, and radiating positivity.

  1. Tea Fields
    Connecting to nature, and tradition.

  1. Seigaiha Patterns
    Timeless geometric designs symbolizing the flow of life.

  1. Hanko Stamps
    A seal of quality and trustworthiness, rooted in Japanese culture.

The primary Kenkō logomark and wordmark on a light, textured background.